Jose Antonio Cachaza, La Liga India chief: ‘Depend losses, however hope for a greater 2021’

In an unique interview with Firstpost, Jose Antonio Cachaza, La Liga supervisor for India, dwells on the 12 months 2020, the league’s launch plans and, in fact, Lionel Messi.

New Delhi: FC Barcelona closed the earlier LaLiga season with losses of 97 million euros. Their greatest rival, Actual Madrid, completed 2019-20 with a deficit of 106 million euros. Atletico Madrid, third within the triumvirate of the Large Three of the Spanish league, reported a 12 months decrease of 325 million euros, their debt having reached 999 million euros. These are mind-boggling numbers, however in a season marked by coronavirus , they appear equal for the course.

In an unique interview with First put up, Jose Antonio Cachaza, director of La Liga in India, dwells on the 12 months 2020, the league’s dissemination plans and, in fact, Lionel Messi.


The 12 months 2020, to place it mildly, has been an unforgettable 12 months for all sports activities. Have you ever ever counted your losses?

I agree that final 12 months was not a terrific 12 months for any sport. Soccer motion picked up final 12 months, however no followers within the stadiums resulted in an enormous lack of revenue on match day. For the massive golf equipment, the losses have been even better as a result of there have been no stadium excursions, museum visits and the like. Large golf equipment misplaced 3-5% past the same old lack of income on match day. I’ve learn in some studies that Actual Madrid lose 5-6million euros each match day. The state of affairs with giants like Manchester United and Juventus is just not a lot completely different both.

The one benefit is that we managed to complete the season. At one level we weren’t positive if there can be soccer in any respect, however we succeeded and began the subsequent season as properly.

LaLiga has a powerful monetary safety management system and virtually each membership within the league has been urged to chop prices. There have been wage cuts of round 30-40%.

The most important studying has been to take care of different revenue streams. Thus, regardless of the lack of income on recreation day, we retained 100% of broadcast and sponsorship income.

When you take a look at the monetary state of affairs of LaLiga golf equipment 7-10 years in the past, most golf equipment have been in dire straits as a result of overspending. With our financial management, issues have regularly improved and we may be pleased that the majority golf equipment have been in a wholesome monetary place when the pandemic hit. My solely recommendation to golf equipment is spend what you will have. Do not transcend what you will have and plan properly to cowl losses.

Spain has began to deploy the COVID-19[female[feminine vaccine, however the specter of the brand new pressure of coronavirus nonetheless occupies an essential place. In such a situation, has a call been made on the return of supporters to the stadiums?

Permitting supporters to return to the stadiums is a giant name. We wish the supporters to return to the stadiums quickly, however this can’t be a unilateral determination; the Spanish well being and sports activities authorities should additionally take part. I feel the believable resolution can be to draw just a few thousand followers. Once more, all of it will depend on the event and distribution of vaccines. In the intervening time, it is vitally troublesome, if not unattainable, to know what number of followers can be allowed and at what time.

LaLiga’s broadcast take care of Fb for the Indian subcontinent expires on the finish of this season. What’s in retailer?

Nicely we (LaLiga and Fb) have to begin speaking. We’re speaking to the market and you may be listening to from you quickly sufficient. I am not able to remark immediately, however the Indian broadcast market is about to expertise a drastic change with the arrival of all these OTT gamers.

Most broadcasters, comparable to Sony and Star, have their digital streaming platforms, and new gamers are coming into the market frequently. So broadcasting is coming into a brand new, digitally built-in world, and we realize it. The success of IPL on Hotstar is a superb indicator of the event of the Indian market.

Lastly, we all know that Lionel Messi’s contract with FC Barcelona ends this 12 months. It might nonetheless be early to inform, however there may be sufficient historical past to recommend that it might be on the way in which out. How is that this going to have an effect on La Liga, given all of the losses the massive golf equipment suffered final season?

Messi’s departure will undoubtedly be large. However let’s do not forget that soccer is a group sport. Messi’s contract ends this 12 months and I am undecided if he’ll keep or transfer on. All issues thought of, let’s not overlook that on the finish of his contract Messi can be 34 years previous and close to the tip of his profession.

Like I mentioned, the gamers come and go, however the golf equipment keep. A terrific league will depend on three key components: huge gamers, huge golf equipment and massive competitors. When Cristiano Ronaldo left LaLiga, our worldwide broadcast viewers and social media continued to develop. So, you see, perhaps the influence was simply by way of picture, not monitoring. Will Messi’s exit have an effect on La Liga? Possibly sure, however we now have signed new contracts since final 12 months, a few of which span 5 years, and none of these contracts say that the day Messi left we walked out. I can say the identical about our sponsors too. I am not implying that Messi’s departure could have no influence on La Liga; in fact that may have an effect on us, however the league will proceed to develop.

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